Web Site Design - Front Page

Backgrounds

Accepted wisdom is that a plain background in white or a light pastel colour is to be recommended!

If you want a coloured or textured background then there are thousands available. Here is a small selection, it is a personal choice as to the "feel" that you are looking for with your product.

Luckily changing the background is a very easy thing to do - we do not have to re-write the web site, just insert the new background for the old.

These are NOT the only backgrounds we offer, but have been put in to show you the difference to mood that background makes

Logos

We would assume that you already had a company logo, however it is quite easy to add one for your site. Something like the logo for Soft Options below can be done in dozens of type faces and different print effects added

Welcome to your company

You need to present a clear message to the viewer as to what your company does and why the browser should use your product

Coupled with that,  you  need to also have links to your other web pages. So you need to know what those pages are to be focused on.

One of those web pages should be more of a public service than straight advertising for these reasons

• some search engines like Yahoo are more likely to list you if you provide information
• users of search engines are more likely to find you if you provide the sort of information that they are looking for. For example, if a hotel gives information about the locality, things to do, places to visit, it will help in getting visitors.
• visitors to your site will be looking for more than just advertising - straight advertising can turn viewers off.

Lastly you need an e-mail link for the visitor to contact you. You cannot make it too easy for the visitor to contact you

Gizmos

There are all sorts of things that can be done to animate your page. In my opinion it is not worth considering using gizmos for a serious commercial site, unless you have a good reason to do so

The front page is what makes the browser decide to stay and look, or whether they are going to surf on.

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